UltimateHotels.com, Inc. recognizes the importance of protecting the information collected from Users in the operation of this website and takes reasonable steps to maintain the security, integrity and privacy of any information in accordance with this Privacy Policy.

UltimateHotels.com, Inc. will ensure that any identifiable personal information it collects during all processes will be adequate, relevant and not excessive for purposes of operating this Website or any of the services operated hereunder. It will be kept accurate and up-to-date based on information provided, and it will be deleted when no longer needed. Except where necessary in connection with services provided by appropriate intermediaries who will be required to comply with the confidentiality provisions of this policy, UltimateHotels.com, Inc. will not disclose any personal information identifying Users to any third-party, unless required by law or otherwise needed in connection with legal proceedings or unless it has received the User's consent.

If use of an electronic product, feature or service offered by UltimateHotels.com, Inc. on this Website requires a User to provide a name and password or other personally identifiable information, the User may have the option to opt in or out of providing such information and using the product, feature or service. Any private communications or information supplied to UltimateHotels.com, Inc. by a User may be used by UltimateHotels.com, Inc. for internal business and research purposes and to help enhance and develop its Websites but will not be shared with third-parties unless it receives the User's consent.

UltimateHotels.com, Inc. may disclose to carefully chosen third-parties navigational and transactional information in the form of anonymous, aggregate usage statistics (including "page views" on this Website and the products herein) and demographics but only in forms that do not reveal a User's identity or confidential information except as required by law, as needed in connection with legal proceedings, or unless is has received the User's consent.

Links may be provided from this Website to other third-party Websites. In using such links, Users should be aware that each third-party Website will vary in terms of its privacy and data protection policies, and UltimateHotels.com, Inc. does not take responsibility for the privacy policies of, and usage of, personal information collected by others including, without limitation, those of any partner or affiliate.

Users should be aware that identifiable personal information such as names or e-mail address that Users voluntarily disclose and are accessible to other Users could be collected and disclosed by others. UltimateHotels.com, Inc. cannot take any responsibility for such collection and disclosure.

Please note that UltimateHotels.com, Inc.'s Privacy Policy is reviewed periodically and consistently. UltimateHotels.com, Inc. reserves the right to modify its Privacy Policy at any time without notice. Any changes to the policy will be posted on this page. A User's continued use of this Website will be deemed conclusive acceptance of such modification. Any comments or questions concerning this policy should be submitted through our "Contact Us" page.